Category Archives: Marketing

Google, Marketing and Innovation by David Wittenberg

Google deserves its reputation as one of the most innovative companies in the world. As I sometimes share when I present to groups of entrepreneurs, a tiny company can become huge on the strength of valuable insights and well-designed solutions. … Continue reading

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HOW TO EFFECTIVELY USE VISUAL STORYTELLING

In this infographic, WIDEN introduces you to ways that you can successfully infuse visual storytelling into your marketing efforts. Learn about what visual storytelling can do for marketers and how you can use it to get more love, more fans … Continue reading

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75 Examples to Spark your Content Marketing Strategy

Content Marketing is gaining much higher traction in comparison to other ways of marketing. Check out some inspirational examples of applying Content Marketing 75 Content Marketing Examples To Spark Your Creativity from Content Marketing Institute

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What Video Games Can Teach Us About Real Time Marketing

Don’t Create Campaigns, Create Missions. A very breakthrough presentation on applying some key learning from Video Games. What Video Games Can Teach Us About Real Time Marketing View more presentations from CM Summit: Marketing in Real Time

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Best Marketing Strategies used by Apple, Microsoft, Google & Walmart

Aziz Ali Hacks Apple’s marketing strategy and Gmail’s marketing ideas. How to win customers, loyalty and Influence cheap cialis 20mg the world 4 Principals used by Billion Dollar companies, which are easily adaptable by any start-up, mom-n-pop shops, mid size … Continue reading

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Best Practices : B2B Website Planning Roadmap

B2B Website Planning Focus On Your Customer, Not Your Company Establish Your Strategy Prioritize Your Website Objectives Develop Customer-Focused Content Build Best Practice Wireframes Communicate Your Design Priorities B2B Website Planning Roadmap BrainRider Best Practices View more presentations from BrainRider … Continue reading

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Social Media and Business Intelligence

Sanjay Shetty of CommunitiesRUs.in in this animated video explains how Social media can be a fantastic business intelligence platform by Listening, Categorizing and Analyzing. In order to gain insight and business intelligence you need data sources, and listening across the … Continue reading

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Facebook Bubble : From Hits to Likes

Author : Pradeep Chopra This article first appeared in Inc. India, July 2011 issue. Amassing fans isn’t enough. Indian brands need to really engage with their customers on Facebook to make sure social media platforms don’t go the dotcom bust … Continue reading

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20 Experts, 1 Awesome Resource: The Social Media ProBook

Several of the best and brightest in social business collaborated to give away this fantastic book for free, The Social Media Probook. A must read. you can download the Web version here or the print version here or read it … Continue reading

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‘Customer Engagement’: old wine in a new bottle or new realms of possibility?

Customer engagement is the new buzzword.  Whenever a new buzzword shows up it suggests that either we have ‘old wine in a new bottle’ or that  ‘new realms of possibility’ has shown up.  If you fall for the ‘old wine … Continue reading

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