It’s not about ideas. It’s about making ideas happen.

I spend some good quality time on a project of This site was suggested by my bright friend Rukesh Patel ( @rukeshnet ). Behance empowers creative professionals to make ideas happen.

The 99% is Behance’s research arm and think tank. Taking its name from Thomas Edison’s famous quote that “genius is 1% inspiration, 99% perspiration,” the 99% includes a daily web magazine, an annual conference, and the best-selling book “Making Ideas Happen.” Through articles, tips, videos, and events, we share best practices that help creative professionals move beyond idea generation into idea execution.

Some of the really good articles on 99% include

and finally

New Challenges For Creative Leaders in 2011

Actually, everything on the website is a gem. Go have a look at

And yes, Behance has also created a amazing software tool to make your ideas happen, check out

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